Safe & Natural Breast Augmentation With 48-Hour Recovery
Dr. Fan’s 3,000+ procedures prove you can have both: beautiful results and rapid healing
Instant results • No obligation
As Featured In
What Most Surgeons Won't Tell You
Industry data reveals concerning patterns that every woman should know before choosing breast augmentation.
Look "Obviously Done"
Conventional biodimensional planning can lead to implants that don't match your frame.
Need Revision Surgery Within 10 Years
When safety and fit aren't optimized, reoperation becomes more likely.*
Days Average Downtime
Conventional techniques may keep you away from routine activities for 1-2 weeks
Introducing the SMART Method™
Designed for women who demand safety, natural proportion, and a faster return to life.
The SMART Safety System™
Refined across 3,000+ breast procedures
Meticulous checkpoints from your first consult through long‑term follow‑up protect your health and support natural‑looking results.
- Comprehensive pre‑operative assessment & 3D planning
- Precision pocket dissection techniques
- Proprietary Implant Tissue Matching™
- Smaller, hidden incisions and layered closure
- Structured post‑operative monitoring
- SMART Rapid Recovery™ guidance
Why Women Choose SMART
A quick look at how the SMART Method™ compares to conventional breast augmentation
*Practice data (2010–2025). **Light, non‑strenuous activity only. Individual results vary. Implants are not lifetime devices and may require future surgery.
Why 77 Plastic Surgery
Unique advantages that set us apart from high‑volume practices.
Strictly Limited Cases Per Day
Your procedure receives Dr. Fan's complete attention. No rushing, no distractions.
Private Surgical Suite
Privacy, comfort, and rigorous safety standards in our exclusive facility.
Direct Surgeon Access
Personal contact for post‑operative concerns for added peace of mind.
Concierge Coordination
A dedicated coordinator manages every detail of your journey.
Dr. Larry Fan, MD
San Francisco's Pioneer of Natural Breast Augmentation
Experience That Matters
- Harvard educated plastic surgeon
- 20+ years of experience, 3,000+ successful procedures
- Master artist known for stunning natural results
- Pioneer of SMART Breast Augmentation™
- Castle Connolly Top Plastic Surgeon
"My philosophy is simple: Your results should look like the body you were meant to have. After two decades and thousands of procedures, I've developed the SMART Method to deliver exactly that—natural proportions with minimal downtime. Every patient receives my complete attention, from consultation through recovery."
Natural Enhancement, Not Obvious Augmentation
Tasteful examples of proportionate, natural‑looking outcomes.
This is a 30 year-old Asian female who presented with naturally small breasts. She desired larger and fuller breasts and underwent breast augmentation with 275 cc teardrop shaped silicone gummy bear implants placed in the dual plane subpectoral position through an inframammary approach. Her bra size increased from 34A to 34C.
- Patient Age: 30
- Gender: Female
- Ethnicity: Asian
- Height: 5'4"
- Weight: 115 lbs
This is a 35 year-old Caucasian female, mother of 2, who presented with small and deflated breasts after breastfeeding. She underwent breast augmentation with a simultaneous lift using 325cc saline implants. Her bra size increased from 34A to 34C.
- Patient Age: 35
- Gender: Female
- Ethnicity: Caucasian
- Height: 5'5"
- Weight: 128 lbs
This is a 26 year-old mixed race female with small breasts who desired larger and fuller breasts. She underwent breast augmentation with 350 cc smooth round silicone implants placed in the dual plane subpectoral position through an inframammary approach.
- Patient Age: 26
- Gender: Female
- Ethnicity: Mixed
- Height: 5'6"
- Weight: 100 lbs
Women Like You Choose SMART
"Dr. Fan and his team are single handedly the best around. I knew after my BA research and the first call with my patient coordinator that it was the perfect fit. My initial consultation was a breeze. The team made me feel welcomed and answered all my questions. I didn't feel rushed when meeting Dr. Fan, which sometimes happens with busy surgeons. It was also a fun time, which helped lower my stress levels. At the last minute (one week before my surgery), I decided I might want bigger implants and texted my patient coordinator (yes, they give you their phone numbers and allow you to text any questions, comments or concerns!) and they fit me in for another consultation. This helped ease my worries and allowed me to size up just a bit. My surgery went smoothly and any time I was worried about a new sensation, I was able to text the post-op coordinator and have my questions answered. I even went in for another last minute post-op consultation to ease my anxious mind. My results already look so natural (3 weeks post op) and I'm so pleased. I highly recommend Dr. Fan and his team."
"Dr. Fan was the best I could imagine for my breast augmentation. From the beginning looking at his before and after photos, I could tell he stood out amongst the rest of the surgeons in SF. I just went in for my final check up and I couldn't be happier with the results. The entire staff was friendly, fun, yet professional and courteous. I have only had them 2-3 months and people cannot tell that they are not real. If you want the most natural look, go to dr. Fan!"
"Dr. Fan and his entire team were absolutely fantastic for my breast lift and augmentation procedure. Everyone was incredibly helpful, thoughtful and knowledgeable. They made sure that I was comfortable and prepared for every step of the process and best of all, my results are exactly what I wanted! I love the beautiful and natural aesthetic that Dr. Fan has given me. If you are thinking about getting this procedure done, do not hesitate- reach out to them today! You will not regret it."
Individual experiences vary.
Verified Patient Reviews
What Patients Are Saying
Hear directly from women who chose the SMART Method™
The 77 Plastic Surgery Difference
Where meticulous technique meets artistic vision.
20+ Years of Refinement
Every procedure benefits from continuous improvement.
Implant Warranty
Protection options for peace of mind.
Ongoing Relationship
Long‑term follow‑up for lasting satisfaction.
Prefer to Speak With Us?
Your journey can begin with a private conversation. Our team is here to answer your questions and guide you through your options.
Are You a Candidate for SMART?
Take our 60‑second assessment to see if you qualify for the SMART Method™ and receive personalized next steps instantly.
Ideal candidates typically:
- Seek natural, proportionate results
- Are in good overall health
- Have realistic expectations and can follow recovery guidance
Private and confidential